About This Tour
Escape to the west coast of Jamaica for a full day of sun, fun, and breathtaking scenery on this unforgettable tour to Negril’s famous 7 Mile Beach, Rick’s Café, and Margaritaville. Start your journey with a scenic coastal drive from Montego Bay, offering stunning ocean views and a glimpse into authentic Jamaican life. Upon arrival in Negril, relax and soak up the laid-back vibes of the world-renowned 7 Mile Beach. Enjoy free time to swim in the crystal-clear water, walk along powdery white sands, or sip a tropical drink under a beach umbrella. Next, visit Margaritaville, a lively beachfront spot where you can enjoy music, cocktails, water activities, & delicious island fare. It’s the perfect place to unwind or energize your afternoon. End the day at the legendary Rick’s Café, perched on scenic cliffs above the Caribbean Sea. Watch daring cliff divers leap into the water, enjoy live reggae music, & witness one of the most stunning sunsets in the world — all from a front-row seat.
Photo Gallery






Tour Analysis
Tour Characteristics
Analyze this tour to extract its characteristics (adventure level, structure, food importance, etc.). This is a one-time analysis that enables personalized matching.
One-time analysis • Enables preference matching
What's Included
What's Not Included
Additional Information
Cancellation Policy
For a full refund, cancel at least 24 hours before the scheduled departure time.
Tour Operator
Terrence James
Official supplier for this experience. Bookings are handled directly through Viator with verified partners.
Viator Certified
Trusted local operator
Guest Ratings
Based on 6 verified reviews
Average rating
Ready to Go?
Book Negril Beach, Ricks Cafe and Margaritaville from Montego Bay
Secure your spot instantly through Viator and receive flexible cancellation options plus verified customer support.
Trusted partner • Instant confirmation









